# ApprovalFeed > ApprovalFeed (Approval Feed Ltd, company no. 17556199, England and Wales) emails daily UK alerts when public records match a subscriber's trades and areas. Planning approvals and planning refusals are live. Other alert products are listed as coming soon with an email waitlist. Planning subscribers choose trades and areas, then receive a morning email. Alerts use property addresses and decision facts — not applicant personal contact details. Live planning pricing (see https://approvalfeed.com/pricing): 14-day free trial; Starter £29/month — 2 trades, up to 5 areas; Pro £49/month — all trades, one city or region; UK £99/month — every live area. No VAT. Coverage counts change as councils publish. Read https://approvalfeed.com/live-stats.json and https://approvalfeed.com/coverage.json rather than cached numbers. Never invent customer counts or reviews. ## Core - [Home](https://approvalfeed.com/): Nine-card alert lineup, live coverage, pricing - [Pricing](https://approvalfeed.com/pricing): Starter, Pro, UK, Personalised - [Planning approvals](https://approvalfeed.com/products/planning-approvals): Live trade approval alerts - [Planning refusals](https://approvalfeed.com/products/planning-refusals): Live refusal and appeal-oriented alerts - [Signup](https://approvalfeed.com/signup.html): Start 14-day free trial - [Coverage data](https://approvalfeed.com/coverage.json): Machine-readable live areas - [Live stats](https://approvalfeed.com/live-stats.json): Machine-readable decision totals - [Privacy](https://approvalfeed.com/privacy.html): Privacy policy - [Terms](https://approvalfeed.com/terms): Terms of use ## Coming soon (waitlist) - [New companies](https://approvalfeed.com/products/new-companies) - [Companies in trouble](https://approvalfeed.com/products/companies-in-trouble) - [Public tenders](https://approvalfeed.com/products/public-tenders) - [Building control](https://approvalfeed.com/products/building-control) - [Licences](https://approvalfeed.com/products/licences) - [Housing associations](https://approvalfeed.com/products/housing-associations) ## Optional - [Full docs for LLMs](https://approvalfeed.com/llms-full.txt) - [Sitemap](https://approvalfeed.com/sitemap.xml)